Brand Directory

  • Global branding firm specializing in design, naming, research and brand strategy

    Addison Whitney

    Addison Whitney and the brands we build seek to drive value beyond conventional measures. As a global branding firm deeply rooted in the biopharmaceutical and healthcare industries, we help customers capture marketplace opportunities and establish sustained differentiation through creative naming, imaginative design, comprehensive brand strategy and insightful market research.

    Brand differentiation starts the moment we design the process that works best for your specific needs. What challenges stand in your way? Where are the potential opportunities for your product or company inside the competitive landscape?

    This relentless commitment to see every project with fresh creative eyes makes us stronger and allows our brands to break through in highly saturated markets like technology and consumer goods – or gain approval in highly-regulated industries like biopharmaceuticals and healthcare.

    • Verbal Branding – Behind every unforgettable name is a complex operating system of creativity, purpose and strategic thinking.
    • Visual Branding – The visual voice often makes the first impression for the brand, allowing the hallmarks of great design to step forward and create engagement.
    • Brand Strategy – The strategic framework puts a purposeful stake in the ground for what the brand represents and how it will be organized.
    • Market Research – Effective research and analysis informs the journey and validates what the brand is meant to be.
  • Helping customers and partners maximize patient value by driving patient performance

    Adheris Health

    Adheris Health provides dynamic patient performance programs that activate patients, improve outcomes and elevate brand performance. With customized patient behavioral models built on extensive data insights and analytics, we have the ability to communicate with different patient types as they move throughout their individual journeys – in the doctor’s office, at the pharmacy and in their home through our extensive data-driven platform.

    With the nation’s largest comprehensive networks, we have direct access to 2.25 billion prescriptions per year, 28,750 pharmacies, 193 million patients and 295,000 prescribers. In total, we support the patient through the most critical moments of care to ensure they stay on their prescribed therapy to maximize both brand and patient performance.

    • Maximizing patient value is critical to both patient and brand success
    • Adheris Health has the expertise to activate patients, improve outcomes and elevate brand performance by driving patient performance to help our customers and partners realize this success
    • Offering our customers/partners:

    - Exclusive and unequaled patient access
    - Customized patient behavioral models built on extensive data insights and analytics
    - Patented technology and patient delivery systems
    - Extensive data-driven platform

     

  • Full service PR firm specializing in health and wellness strategies for consumer products and services

    Allidura Consumer

    Allidura Consumer is a health and wellness communications agency that specializes in creating powerful connections between CPG brands and today’s health-minded consumer. We are communicators with diverse passions. We are also bakers, yogis, food bloggers, world travelers, public health masters, parents and community volunteers. We share one thing in common – we’re hooked on health.

    Our unique perspectives, plus our deep experience working with global leaders in food and beverage, health and beauty, pet health, nutritional supplements, and more, has led to award-winning campaigns for Fortune 500 companies and start-ups alike. We understand what consumers are looking for in their refrigerator, their medicine cabinet, their grocery aisle and beyond. That’s why today’s leading brands turn to us for reputation management, content strategy and development, influencer marketing, media relations, social media engagement and more. We pride ourselves in driving value and building loyalty for our customers, and we have fun while doing it!

    Brands turn to Allidura to:

    • Build brand love among consumers
    • Turn social influencers into brand advocates (e.g., HCPs, moms and millennials)
    • Develop narratives on health, wellness and sustainability
    • Infuse new life into heritage brands
    • Create demand and interest in new initiatives

    How we do it:

    • Mine for insights: listen, read between the lines, and sniff out tension to capture compelling insights that are relevant and powerful enough to spark meaningful change in people’s lives
    • Create content that inspires: challenge the status quo by telling new stories and creating unique healthcare conversations that inspire people to change their lives for the better; translate health into lifestyle
    • Drive action through meaningful experiences
    • Connect brands to communities: create shared value with the leaders, advocates and influencers of these communities, in order to capture your audience’s attention and trust
  • Global public relations agency building brands and growing markets for companies driving innovation in healthcare.

    Biosector 2

    Biosector 2 (B2) is a global healthcare communications agency that aims to deliver groundbreaking programs and improve the health of people worldwide. We do this by telling the right brand and disease state story at the right time and place. Because we are immersed in the ever-changing marketplace, we are able to make a meaningful impact when treatment and health decisions are being made.

    We offer best-in-class communications strategy, digital and social media, issues management, stakeholder engagement, and analytics and measurement. We’ve launched award-winning public health campaigns across advocacy, trade and B2B strategic partnerships, launched groundbreaking social media programs, including the first product-branded Twitter channel, and excel in innovative scientific communications for our customers.

    Our dynamic, insightful approach allows us to solve today’s problems while uncovering tomorrow’s opportunities.

  • Medical communications agency integrating multichannel planning, clinically driven scientific strategy and flawless execution

    Cadent Medical Communications

    Cadent Medical Communications consists of a high-science, high-touch medical communications team with offices in New York and Dallas. We pride ourselves in our ability to translate complex science into compelling messages that deliver value and action for our customers. We do so by building relationships and collaboration between the biopharmaceutical industry and healthcare professionals.

    The credentialed professionals (PhDs, MDs, PharmDs) at Cadent delve into available evidence, are insight driven and have a strong understanding of and experience in the biopharmaceutical commercialization process. As a result, Cadent provides customers with strategic insight and innovative medical communication solutions for even the most complex products and diseases.

    The agency environment can best be described as collaborative, approachable, vibrant, supportive and ever-changing.

  • Global PR agency pioneering health communications programs that engage key stakeholders throughout the product lifecycle.

    Chandler Chicco Agency

    Chandler Chicco Agency (CCA) is a pioneer in the global health communications space. Our reputation for doing the best work in the industry is unmatched and stems from our dedication to the world of health, as well as staying ahead of those around us. From patient advocacy and disease awareness to issues management and commercialization, our unparalleled insight, depth of experience and entrepreneurial spirit drives us to create inspired and visionary solutions. We strive to deliver success to our customers and lead the way toward a healthier world. Our customers span the spectrum of healthcare from blockbusters to niche products; large biopharmaceutical to emerging specialty companies; biotechnology to devices and diagnostics; healthcare technology, hospitals, non-profits and academic centers.

    Whether it’s a global, regional or local initiative, CCA provides full support and services to customers by leveraging our ever-growing global network of offices and specialists. We set the standard in delivering best-in-class health communications in a collaborative, flexible environment where creativity reigns and customers come first. We see things in a different way, inspiring divergent thinking that yields unprecedented results. For more than 20 years, we’ve believed in The Freedom to See. The Power to Do®.

  • Global PR agency delivering powerful communications solutions for organizations committed to the pursuit of health.

    Chamberlain

    For nearly 25 years, Chamberlain has been creating and delivering powerful communications solutions for organizations committed to the pursuit of health, in order to make a meaningful difference and tangible impact on the well-being of people around the globe. Based in New York City and London, Chamberlain’s diverse customer roster represents sectors in healthcare from leading Fortune 500 pharmaceutical companies to non-profit organizations to biotechnology and medical organizations.

    Being all healthcare, all the time is often what first attracts customers to Chamberlain. This is because the healthcare industry and biopharmaceutical sector, in particular, are complex, challenging and ever-changing. To be successful and a true partner for our customers, we must have in-depth knowledge and experience to help them appropriately navigate the landscape to achieve business goals. This expertise can only come from being “in it” all the time.

    Ultimately, what sets us apart for both employees and long-standing customers are Chamberlain’s four key operating principles: simplify the complex; think strategically, adapt quickly; be creative and compliant; and stay nimble.

  • Full-service advertising agency creating strategic marketing solutions for pharmaceutical, biotech and health-and-wellness clients.

    GSW

    GSW is a full-service healthcare communications agency that goes beyond advertising to create personalized brand experiences that involve, inspire, educate and activate people through ongoing brand journeys. As one of the world’s 10 most-awarded healthcare advertising agencies, GSW is hell-bent not to replace the same old with the same old. This is achieved through a provocative premise – if other brands communicated the way healthcare brands do, how many customers would they have? GSW turns against this premise through discovery of beneath-the-surface customer insights that we impact with stories, simplicity and authenticity. We call it "speaking people."

    We are inspired by the people, the patients and the lives that touch the brands on which we work. By keeping our customers’ brands and the people they touch at the center of all we do, we build experiences and change lives. When you speak people, you: uncover genuine human truths, connect audiences, channels and markets, build advocacy far beyond advertising, and measure outcomes beyond incomes.

    GSW creates marketing solutions through a comprehensive and wide array of services including advertising, digital and closed-loop marketing, strategic insight, branding, communications planning, predictive modeling, market access strategies and media and market research.

    PALIO is now part of GSW, creating a powerhouse advertising team purpose-built for healthcare and taking our competitive advantage to greater heights. See how our combination allows us to provide clients unsurpassed creative solutions for their marketing challenges. Click here for more information.

  • Medical communications agency building relationships, understanding and collaboration between the biopharmaceutical industry and healthcare professionals.

    Litmus Medical Communications

    Litmus Medical Communications, with offices in London, Munich and Paris, acts as a catalyst to accelerate uptake and embed the value of therapies across the product life cycle, bringing business strategy to science and scientific expertise to your business. With our base in Europe, we are cognizant of the diverse healthcare systems, regulations and market dynamics of the region; however, we are not limited by geography, and support our customers at a local, European and global level.

    Whatever the reach required, we specialize in building relationships, understanding and collaboration between the biopharmaceutical industry and medical/healthcare professionals. We develop a range of strategic solutions based on an understanding of both the objectives and issues of our customers as well as their stakeholders; focusing on facilitating peer-to-peer and scientific communications through a range of channels. As effective and compelling communication is key, whether a marketing story, scientific data or market access support, we have a dedicated editorial excellence team providing content that can be syndicated to deliver solutions that enhance patient care.

  • Full-service market access agency ensuring consistency of message pull-through via integrated strategic and tactical launch programs.

    Managed Markets Communications

    Managed Markets Communications harnesses the experience of managed markets professionals and integrates that expertise with the power of our core agency capabilities. It’s a seamless marriage of insight and talent that gives our customers a significant competitive advantage. We understand the complexities of the managed markets world and how it is evolving. We know that successful market access marketing goes beyond talking to large commercial payers and now includes communicating to a variety of other key audiences, such as organized providers.

    Our market access content experts have spent their careers in the managed markets space and bring invaluable industry expertise to our creative executions. The rest of our agency team is focused on managed markets day in and day out – from our account team to our copywriters to our art directors, it’s what we do and who we are.

    Our deep experience in this space allows us to develop engaging content designed to help our customers meet or exceed their goals. As a full-service market access agency, we partner with our customers to create integrated strategic and tactical launch programs that address the necessary customer touch points in order to ensure consistency of message pull-through.

    • Overcoming a perceived lack of unmet need for certain treatments
    • Communicating product differentiation when launching into a crowded and competitive marketplace
    • Identifying key customer targets as stakeholder roles continue to evolve and change
    • Establishing and maintaining both brand and company leadership in relevant therapeutic categories
  • Full-service, oncology-focused advertising agency transforming products into brands, and patients into survivors.

    NAVICOR

    NAVICOR is a full-service, oncology-focused communications and advertising agency that specializes in transforming products into brands and patients into survivors. At NAVICOR, cancer is more than a therapeutic category – it’s personal.

    The complex world of oncology demands more than just a passing interest. Success requires commitment, depth of understanding and a balance between science and art to create communications that both inform and inspire action. For more than 12 years, NAVICOR has attracted many oncology experts, distinguished clinicians and award-winning creative professionals dedicated to improving patients’ lives by successfully launching and maintaining oncology brands throughout the world.

    Our team has experience in more than 40 tumor types and oncology-related conditions, making our collective experience valuable to new customers. With our thorough knowledge of oncology, our understanding of OPDP submission, and both traditional and accelerated filings, we have successfully helped more than a dozen companies with their first commercialization. We’ve helped companies create, maintain and change the perception of their oncology brands through message development, as well as positioning, branding, and creating relevant and meaningful creative campaigns.