eyeforpharma Patient Summit Europe

Direct to Patient Research: More Than Just Technology
Tuesday, October 15 | 9:30-9:50am

• The virtual and hybrid study landscapes
• The impact on data quality and integration areas of particular relevance for direct to patient research approaches
• Working with best in class partners
• The realities of a “real-world” virtual study – a case study
   

Alastair MacDonald, Senior Vice President and Head of Client Engagement, Real World Research and Consumer Healthcare, Syneos Health