Of all the cases of cancer diagnosed around the world last year, nearly half occurred in Asia, according to the World Health Organization’s International Agency for Research on Cancer, as did more than half of all cancerrelated deaths.

Cancer mortality is just one datapoint in the complex geography of healthcare needs. Still, it highlights why global biopharmaceuticals and device companies in Asia are committing enormous resources to serve healthcare systems seeking state-of-the-art solutions that are also affordable.

Today, many multinationals find they are struggling to identify, hire and retain human capital who will help them respond to Asia’s multifaceted market demands. What’s clear is that a go-it-alone strategy will not suffice. For most companies, success will hinge on building partnerships with organizations that can provide highquality outsourcing, training and advisory support.


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Sebastian Bather

President, Commercial Solutions, Asia-Pacific