Engagement Center
Making every connection count
With digital transformation taking place in both hospitals and individual healthcare providers (HCPs), field teams (MR / MSL / MI / Marketing) increasingly need to stay connected virtually and meet HCPs through their preferred channels of engagement.
To maximize outcomes, this shift requires the right infrastructure and experience combined with creativity, innovative technology and high-quality talent. The Engagement Center team at Syneos Health® delivers all that and more.
Comprehensive capabilities – flexible, scalable and customized to your needs
Life science companies of all sizes have trusted us to provide a comprehensive range of sales, digital marketing, customer and patient support programs, infused with insights from across the product development lifecycle including:
Sales and Service Teams
Custom-designed to meet the needs of the brand at any stage of its life cycle and across all therapeutic areas. Representatives work with agility to iterate practicing and learning for their next best actions.
Digital Marketing Teams
Leveraging marketing automation and KPI analytics, digital marketing teams design customer-oriented promotions and communication with HCPs. Our team also supports high-level efficiency and productivity in sales team activities.
Patient Services and Clinical Education
Inbound and outbound patient support, educational programs, triage, scheduling, clinical trial recruitment, virtual training and call guide creation by clinical and non-clinical staff.
Inquiries and Owned Media / SNS monitoring
Pharmacovigilance and adverse event intake, product quality, complaint intake and medical inquiries via inbound/outbound calls by clinical and non-clinical staff (disease management, medical training, adherence calls.) The team also monitors owned media and SNS to understand and report any voices raised.
EMS Patient Registry Management, HCP Support/Training, options for high volume and low volume programs.
Our integrated systems enable real-time connectivity between the Engagement Center, marketing materials, pharmacies, physicians and hubs via a single-view customer relationship management (CRM) system that shows contact and connectivity across channels.
Our integrated systems enable real-time connectivity between the Engagement Center, marketing materials, pharmacies, physicians and hubs via a single-view customer relationship management (CRM) system that shows contact and connectivity across channels.
Ready to explore what Engagement Center Solutions can do for you?
Field-facing selling solutions that meet new market realities
Our Engagement Center offering is part of Syneos Health Deployment Solutions, offering a customized approach to selling designed to help customers achieve better outcomes and improved ROI, with a strategic focus on speed of launch, communication of asset value and positive patient experience.
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